Recent Work

We love working with local businesses, so we were understandably thrilled when a much loved local retailer such as Jock’s Ice Cream & Sorbet chose UpSwing to design and develop their new website.

Jock’s Ice Cream & Sorbet has been making handmade Ice Cream & Sorbet since 2001 and has become a Melbourne destination for ice cream lovers.

Jock’s wanted a new website to provide product and business information that many customers previously called the shop for. Now, all that vital information is online. Another key requirement of the new website was to highlight Jock’s delicious range of ice cream cakes, which for their custom made range, necessarily involves customers calling the shop to discuss the various options.

From a design viewpoint, the brief was all about simplicity and just like their ice creams and sorbets, a handmade look and feel.