Web & Digital Marketing Services

Support for your business & marketing goals

Google Ads

Advertising on Google is by far the most effective way to reach people actively looking for your products and services. You can target your business directly to people searching for what you sell at a precise location, time and device. Upswing is a Google Partner and certified expert in Google Ads.

  • Google Ads
  • Bing Ads
  • Remarketing
  • YouTube


Search engines are now smarter in ranking worthy sites than they used to be. With over 200 signals in Google’s search ranking algorithm, it’s imperative to have the right SEO foundations and for your business to have a credible content marketing program.

Web Design & Development

Based on analytics from your existing website and your business experience, we develop a website strategy that is centred around user needs and business goals. We can handle big or small updates, fix technical issues & optimise performance.

  • WordPress
  • Drupal
  • WooCommerce
  • Drupal Commerce

CRM & Marketing Automation

We provide email creation, delivery, and automation, to increase relevance, engagement and client retention. If done well, email is still an effective channel for communicating with your customers/clients one to one.

Content Marketing​

Helpful and engaging content is the key to successful lead nurturing. We create digital content that is the backbone of your inbound marketing efforts, including copywriting, graphic design, photography and video production..

  • Blog Posts
  • Banner Ads
  • Video animation
  • PowerPoint designs
  • Infographics

Creative Media

We can assist with creative media for your website or marketing campaigns, including copywriting, print and logo design, photography & video production. Your campaigns are only as good as the creative!

  • Graphic design
  • Video production
  • Photography
  • Adobe
  • Canva

Data Analytics & Insights

We create measurement plans that provide actionable insights that really matter to your business! Our measurement plans allow you to see what is actually working and what’s not with your website & marketing campaigns. Providing a report does not offer much value to most businesses. Meaningful insights are what's needed.

  • Google Analytics
  • Google Tag Manager
  • Google Search Console
  • Google Data Studio

Consulting & Support

Understanding who you are, who you are communicating to and what their needs are is critical to your marketing success. Our ‘Brand & Marketing’ Clarity Sessions’ help to develop a crystal clear brand identity and communication blueprint that enables you to confidently market your business to the audience you’re targeting.

How I can help

Here a few ways we can assist:

  • Uncover your brand story. More often than not, this is as revealing to you, as it is us.
  • Improve or fix a bug on your website.
  • Refresh your current website design.
  • Evaluate your current search engine optimisation (SEO) and marketing (SEM) plan.
  • Boost your ROI on your Google Ads campaigns.
  • Segment your contacts.
  • Set up email automation.
  • Provide critical insights on your customers; what they do and what they’re interested in.
  • Build out your content marketing calendar.
  • Write, design and deliver an email marketing campaign.
  • Conduct a client survey.
  • Create an engaging video.
  • Craft a Facebook ad campaign.
  • Set up and track valuable user actions on your website.
Book Your Free Digital Marketing Consultation

Does your business rely on Google for at least some of your new customers? Get a FREE SEO WEBSITE AUDIT from me, a Certified Google Partner.