Jock's Ice Cream

Get on-demand digital marketing support to grow your business.

Hi! Upswing is a digital marketing agency in Melbourne. We assist SMBs with marketing campaigns, marketing automation, CRM, analytics & brand experience. From a single website update to end to end support for your marketing program, we’re here for you, when and how you need us.

Web & digital marketing services desk.

Web Design & Development

Your customers expect a site experience that is fast, mobile-friendly and satisfies their needs. Your customers expect to easily find, what they're looking for. Ideally, your customers will have a seamless and satisfying experience.

CRM & Marketing Automation

Email marketing is still one of the most effective channels to engage & convert your customer base. Adding automation allows you to send newsletters and messages targeted to each contact’s interests.

Google Ads

Advertising on Google is the most effective channel to reach people actively looking for your products and services. Remarketing to people who already know your brand keeps you front of mind.

Social Media Marketing

Whether it's Facebook, Instagram or LinkedIn, achieving ‘success’ on social media requires creative and strategic thinking to engage and convert buyers.

Search Engine Optimisation (SEO)

With over 200 signals in Google’s search ranking algorithm, it’s imperative to have the right SEO foundations. Microsoft lists SEO as one of the most important 'hard skills' for marketers to have in the 2020s.

Data Analytics & Insights

Having confidence in your data and analytics can drive better and measurable marketing results. Understanding your customers’ behaviours, preferences and intent should be a high priority.

Online Stores & eCommerce

WooCommerce or Shopify? Choosing the right eCommerce platform for your online store is just one of the multitude of details that are critical to your online shop's success.

Design & Media

Communication design is a vital piece of the marketing puzzle. I can assist you with print and web design, photography, and video production.

Your virtual digital marketing partner.

Whether your requirements are big or small, at Upswing, we like to begin with a clear understanding of your brand and goals. This allows us to see your requirements as part of your overall marketing strategy. A sound marketing strategy leads to effective tactics and actions that in turn lead to a cycle of critical insights and innovation. 

Inbound marketing

Our clients

Believe in digital marketing